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Marketers Gearing up to Increase Web 2.0 Features
Sounds like marketing departments and firms are planning on a significant increase in budget for Web 2.0 Marketing, and experiences for their websites. Beyond all the cool charts and graphs from a...
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Blogs Greatly Influence Buying Decisions
A recent Jupiter Research and Buzz Logic study found that blogs were significant influencers when it comes to purchase decision making amongst consumers. In fact, the study found that blogs influence...
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Come see us at “The Internet Summit Event”
On November 19th, TDM will be participating in the Internet Summit Event in Chapel Hill, NC. This is the first event of its kind in the Raleigh-Durham market and a sellout crowd of more than 600...
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81 Percent of Online Holiday Shoppers Read Product Reviews!
According to a recent study released by Neilsen, more than 80% of online shoppers read a product or retailer review BEFORE making a purchase decision! Additionally, more than 70% felt more comfortable...
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User Generated Videos Watched by 70% of Americans Consumers!
A Deloitte media usage survey has found that 70% of American consumers, in all age groups, are watching user-generated video on the Internet. The suvey titled “State of the Media Democracy” polled...
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Digital Mom Bloggers continue to rise in popularity & influence
Check out the Today Show’s bit on digital mom’s and the value they can deliver to trusted brands. Wal-Mart, Dell and K-Mart leverage mom bloggers effectively, while the likes of Motrin have seen these...
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95% of Social Marketers will maintain or increase spending in 2009!
News from a just released Forrester Research report, led by Jeremiah K. Owyang, indicates that Social Media Marketing is poised for top-of-the-class growth in Interactive Marketing in 2009! The study...
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“Getcha ROI!” How To View A Successful Social Media Campaign
Many marketing directors and small business owners that are a part of our social media campaigns are looking for the ‘big’ answer which is, “how can I figure out my return on investment (ROI) of my...
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